Campaigns implementation

Client description:
Mega Image is a Romanian supermarket chain, established in 1995, owned by Delhaize Group since 2000. It operates 296 stores under the name Mega Image, in Bucharest, Brașov, Constanța and Pitești, and Ilfov, Dâmbovița, Prahova, Giurgiu counties.

Insight:
Back in 2010, the client turned to Rainbowidea for help in producing and implementing the bi-annual campaign materials inside its stores.

Solution:
When we first started implementing and producing Mega Image campaigns we had to handle ~70 stores in Bucharest. After 4 years, in order to keep the premium standards (fast and cost-efficient services) our in-store team grew proportionally with the number of Mega Image stores (that are now up to 300) in more than 8 counties across the country.

Results:
We’re proud to keep on succeeding in producing and implementing in-store materials from Mega Image campaigns in 5 days from the client’s approval and we continuously feed our practical creativity.